THE COMPANY
A new company, BarBabes, which offers bar and event staffing of attractive males and females, needed to have a memorable and simple, but slightly edgy logo that conveyed a sense the of naughty without crossing the line into trashy.

THE PROJECT
Created a logo and subsequent branding that invokes the look of a vintage neon sign. Went for a sleek look suggestive of night events and upscale fun.